Organ donation can be spoken about without talking about death, Yes! As for its importance, well we don’t even have to ask someone else, just ourselves, would we want our loved one lives to be saved? We saw a gap in the awareness related to this topic, hence in 2016 we started with our cause as a “social change”, for changing the mindset is the first step to victory. Change in mindset comes when there is a conducive eco-system to talk about the subject. Hence our focus is to engage people with no expectation i.e. no forms to be filled or pledge cards to be signed. All we request is let’s talk about organ donation and get to know facts and break myths and perceptions. We believe once this is done, the rest will follow. Organ donation is also not about giving. If you don’t believe it, come talk to us. Let’s engage and help save lives.